Scope of Work

Agency398- Scope of Work

Website Design Update:

- With the design of the current website. Our team would like to update the homepage with accessible links and images that depict the work that the Agency398 class is doing.

- Updates that we highly recommend are Homepage, Clients and Causes, Alumni Spotlight, Newsroom, and About Us. Provided is an example of how the hyperlinks will look with an update. (Note: These are only examples of future updates)

Homepage:

Clients and Causes:

Past Clients:

About Us:

Alumni Spotlight:

Newsroom:

We also want to create a brand color palette that correlates with the CSUN campus community.

Social Media:

- Create an atmosphere of relativity with our audience.

- Do not just post blogs, flyers, etc. However, use people’s faces and create content that is innovative, creative, and inspiring.

- Update KPIs (analytics) of social media platforms in the form of an Excel spreadsheet

- Create a social media value chain encapsulating the mission of the organization.